My Social Bookmarks sites

By , July 30, 2007 3:25 am StumbleUpon
Their logo logo StumbleUpon logo
How they work 1. Bookmark your links

2. Add tags to bookmarks

3. Share the bookmarks
1. Select your favorite areas

2. StumbleUpon takes you to a random website which matches your preference

3. You can indicate if you like or dislike the website. The preference is saved in your account and pages which higher probability that you’ll like will be generated in consequent times
Tools Buttons Addons
Specific traits Bookmarks with tags Randomization

Potential problems with Trait tests

By , July 26, 2007 11:48 pm

Entrepreneurial 360 Assessment

Problems with Trait tests mis-use

Firstly, many of them cover self-assessment. As depicted in the “360 assessment” illustration, self-assessment alone is never, and far from enough. How good self-assessment results are depends on their self-awareness.

Next, using these tests for what they were not intended for may invite counter effects. Trait tests were designed to guide rather than to judge, they give more information on preferences than on abilities. They help people to identify their potentials; they are not to identify people’s capabilities. They are great in creating and maintaining healthy relationships, but they are not an excuse for relationship termination

Furthermore, when seeing test result of a person, you’re seeing a snapshot of that person together with his mental and probably physical conditions. People are not static, but dynamic and growing, fluctuating with dreams, visions and aspirations.

Applying Trait tests without credentials of ethical and appropriate use might come as another question. A lot of tests rely heavily on interpretation and the results can be trusted as the level of trust placed upon the reader.

Besides, many assessments have a little something for everyone. People are not totally black or white, but tend to have a mixture of different, degree varying, personalities. Test-takers are tempted to to seriously overestimate the degree to which general statements can fit them uniquely.

Finally, categorization, or fitting dynamic people into pre-defined frames can become an abuse, one one should be fully aware not to overuse or takes the risk of being misled.

Notes when applying Trait tests

  • Adaptation is required for the tests to comply with the enterprise’s culture and sociological factors
  • When invest in using Trait tests, do so seriously and stressing the importance and complexity of these tests. Overall, they are definitely not for idle times, but require full research and occupation.

The Importance of Business Analysts

By , July 26, 2007 1:36 pm

When an engineer looks at a system proposal, he asks “Why?!”

When a scientist looks at a legacy, he asks “Why not?!”

What’s up?

Apparently the engineer needs a Business Analyst to give him a business domain map that explains

  • That the feature will cut down user’s cost from 3 clicks, 2 load screen to 2 click, 1 load screen
  • That one specific customer wants that feature to be distinctive from those of competitors
  • That the way it will be done complies with the firm’s security terms
  • That consistency with legacy systems is maintained

And the scientist needs a Business Analyst to give him an analysis sheet that explains

  • That it is not cost-effective to implement what he’s thinking
  • That the social side-effect of his idea is too much a price

What Business Analysts are here for!

Use Case is micro element of Best Practice

By , July 25, 2007 1:07 am


Best Practice is a concept asserts that with proper processes, techniques and testing, a desired outcome can be delivered with fewer problems and unforeseen complications. Best practices aim at optimizing procedures to the highest possible level of efficiency.


A system can be broken down to features vertically and releases horizontally. Successively, features and business rules are shaped by Uses Cases. At the bottom line, a Use Case describes one best way to accomplish a goal. By writing Use Cases, Business Analysts are dealing with one major dimension of Best Practice everyday.

Google tops world's most valuable brands 2007

By , July 23, 2007 3:09 pm

Google Logo

  1. Google–$66.4 billion
  2. General Electric–$61.9 billion
  3. Microsoft–$55 billion
  4. Coca-Cola–$44.1 billion
  5. China Mobile–$41.2 billion
  6. Marlboro–$39.2 billion
  7. Wal-Mart–$36.9 billion
  8. Citigroup–$33.7 billion
  9. IBM–$33.6 billion
  10. Toyota Motor–$33.4 billion

Millward Brown, Brandz Ranking 2007

WordPress Shortcuts

By , July 23, 2007 1:53 am

Wordpress green logo

  1. Bold: Alt+SHIFT+b
  2. Italics: Alt+SHIFT+i
  3. Link: Alt+SHIFT+a
  4. Align Left: Alt+SHIFT+f
  5. Align Center: Alt+SHIFT+c
  6. Align Right: Alt+SHIFT+r
  7. Blockquote: Alt+SHIFT+q
  8. Code: Alt+SHIFT+c
  9. Read More: Alt+SHIFT+t
  10. Unordered List (ul): Alt+SHIFT+u
  11. Ordered List (ol): Alt+SHIFT+o
  12. List Item (li): Alt+SHIFT+l
  13. Advanced Editor: Alt+SHIFT+v
  14. Publish the Post: Alt+SHIFT+p
  15. ins: Alt+SHIFT+s
  16. del: Alt+SHIFT+d
  17. Unquote/outdent: Alt+SHIFT+w
  18. Undo: Alt+SHIFT+u
  19. Redo: Alt+SHIFT+y
  20. Edit HTML: Alt+SHIFT+e

Personalized Homepage

By , July 23, 2007 12:26 am


First time

I first used personalized homepage in 2001 with My Yahoo! At that time, Yahoo! was still more of directory selection and fewer web services of other vendors existed. I did not utilize much of its functionalities.


Catching up with the blossom of Web 2.0, Google releases Personalized Google Homepage. With one Gmail account, you can have your own homepage, enriched with many gadgets, ranging from news, language learning sites, entertainment, technology, living etc and even a web-based RSS reader. Google always does an excellent job in leading the web service provision.


Yahoo! is speeding up to scramble back the market from her rival. New My Yahoo! offers new gadgets and newer themes. Though still not as rich as Google’s, Yahoo! has seeded the competition in this newly revived service.

Microsoft advances! Microsoft never disappoints their users.


Meanwhile, netvibes, a customizable Web 2.0 start page service launched beta. Exploiting Ajax & CSS power, the GUI of netvibes with bold fonts and harmoniously colored layout looks even nicer than Google’s.


This is another name to mention. Pageflakes is a neat and tidy homepage.


My prediction focuses on total new online business opportunities exploiting this new trend. Interstitial advertisement may as well metamorphose into more evolutionary forms; new Web 2.0 monopolism would arise.

At the end of the line, as an average user, I am waiting for the next boom.

MBTI Applied – Marketing Strategy

By , July 22, 2007 12:17 am

Janet Penley discussed ten examples of how MBTI research can be utilized for better Marketing Strategy development and implementation.

  1. More in-depth consumer psychographics for defining target audience
  2. More refined framework for understanding the purchase decision
  3. Additional depth and reliability in small-scale, low-budget qualitative research
  4. Better refinement of a product/service’s positioning
  5. Additional direction on product/service development and modification
  6. More effective promotional communications, copy writing and testing
  7. Improved agency-client relationships
  8. More productive brainstorming activities
  9. Better business plan
  10. Additional perspective on team creation

Full article: Janet Penley, Using Type to Develop and Implement Marketing Strategy

Can't find on Google

By , July 22, 2007 12:14 am

There are some questions that can't be answered by Google

Google is incredibly powerful!

For sure!

But what if what you’re searching CANNOT be found on this powerful engine?

Wayne Radinsky made a list for internet users to fill in what they couldn’t find on Google.

By doing so, you’re helping search engines to improve their services and the benefits will come back to you.

Can’t Find something on Google? Post it to Can’t Find On Google


By , July 22, 2007 12:12 am

Written for N.C.D and T.N


Please note that this list is growing

IELTS Test Structure


  • The computer-based is adaptive, that is, if you answer a question correctly, the subsequent one will be more difficult and will give more marks. You can’t return to previous questions in computer-based test
  • Focus on vocabulary
  • Less grammar is tested
  • Time is your worst enemy
  • Practice a lot of English
  • Consider between test centres, there can be differences in the way the test is conducted. In HCMC: British Council or IDP
  • Get enough sleep, eat a good breakfast (not so square), arrive early


  • Read the questions before reading the paragraphs, trying to find an hint what information is being asked
  • Never leave blanks, just guess the answer
  • Don’t spend too much time on a question, leave it there and get back later
  • Try and predict the content of each paragraph from the opening sentence. The summary of a paragraph is usually asked.
  • Don’t give more than one answer. If more than one words/phrases can answer the question, choose one of them
  • If they specify “three-word answer”, give them exactly three words
  • Articles “a” and “the” count as one word
  • Spend at least 3 minutes to copy your answer to answer sheet. You don’t have extra time for this as in Listening.


  • Learn a variety of sentence structures, with which you can write anything about
  • Write task 2 first
  • Must complete both tasks. Even if both are not meticulous, both complete ones give more marks than [one excellent plus one unfinished].
  • Don’t copy exactly the topic. Use different words and phrases to describe the topic.
    Example: The topic reads “Discuss negative aspects of the youth’s entertainment.”
    You may want to start the essay with “This article aims at identifying the problems of how young people spend their leisure time.”
    See that ‘problem’ replaces ‘negative aspect’, ‘young people’ replaces ‘youth’ and ‘how to spend leisure time’ replaces ‘entertainment’
  • Cohesion: one paragraph, one idea
  • Coherence: use different linking words: additionally, besides, furthermore, what’s more, moreover, however, firstly, finally, eventually
  • Try to recognize how 150 words (for task 1) and 250 words (for task 2) look like in your handwriting. Don’t spend time to count during the test.


  • Exploit the silence time to anticipate the expectation of the questions. See if it should be time, or name, or place.
  • Often the speaker will give you an answer and then correct themselves. It’s a common trick.
  • If it happens that you missed one answer, forget it and focus on the following ones immediately. Regretting only makes you lose concentration.
  • Write the first letters of the answers to save time and get back to them later. Example: you can note down ‘hu bld’ for ‘huge building’
  • Don’t leave blank what you missed, try to guess the answer


  • Fluency is no less important than grammatical correctness
  • Talk about what you’re most familiar with, not necessarily your favorites
  • Develop your answers as much as possible
  • Always speak more than the examiner
  • It is not to test your knowledge, but how you give your opinion. Giving simple opinion fluently and confidently is enough – no need for in-depth but difficult explanations.


British Council

Best of luck, task-takers!!!

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