Posts tagged: influence

Facebook in Australia – initial stats

By , March 7, 2009 9:54 am

My first fortnight in Sydney passed and the only social media entity I’m surrounded by is neither Google, Yahoo nor Twitter, but Facebook.

My experience with the University of New South Wales confirms my hypothesis on the Viralization of Facebook:

In UNSW we have over 100 clubs and societies. Student activities and career orientation programs here are organized make use of Facebook as a platform for announcements, discussions, networking and to some extent, information storage.

Newly arrived students are inevitably invited to create a Facebook account, connect to others and join many of the student groups.

Influencers are ubiquitous. And they’re not necessarily the tech-savvy; mainly, they have something to share.

Around 2,600,000 Australian are in Australian network, around 12% of the whole population of Australia.

A quick check on Alexa shows that Facebook is ranking 3rd in Australia, only after the two Google’s properties. Considering their popularity and potential to dominate the web further, I’m not surprised if Facebook wants to shift from relationship-centric to content-centric.

36 Reasons why people Word-of-Mouth

By , January 26, 2008 11:26 am

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